CEMEX, Smart Company from Mexico

Published by admin | Filed under culture, internet, tech

I have learned about IS during my postgraduate degree and I found this case from Harvard University was very interesting. CEMEX is a cement company from Mexico. It tell that the founder has more than one core business while the main core is cement (basically the best business in Mexico on that time is cement and construction). Since the chairman has move into the grandson, Lorenzo Zambrano, he sell another core business and focus only on Cement core business. Starting to change the mainframe of company, with his modern and sharp instinct, he took risk to change the business system of CEMEX and put IT as base of flowing information. Many people feel that his product(cement) don’t need to use IT for running the business. With full of commitment and strongly make sure the big step, Zambrano is starting to implement the IT into his company. Basically, according from what I have learned and read it, the moving from manual into automation company was running smoothly, and have no big contradiction from inside. He change people in his company mindset, that IT will makes everything more effective and efficient. He educated all human resource in company with training and seminar. He try to be people oriented more than IT oriented itself. He put people in front and they will be supported by IT and leverage the company profit and mechanism.Not only using as internal system, CEMEX using it as part of tools to communicate with customer. How did he educate his market ? After he have made IT as part of his company, he try to expand CEMEX with doing acquisition into America,Afica, and Asia.

He decide to expand the IT with doing acquisition of IT’s company and have their own satellite and provider. The IT division starting to be independent and become equal position which support the cement company. IT division itself starting to expand with build networking and build CxNetworks which contribute e-business consulting, and B2B communication with partners and vendors. In the short time, CEMEX’s network has build another core business (e-business) ,CEMEX has a big portal for construction industry and become the biggest company in construction industry itself.

This IT expansion itself has made effisien effect, with cut cost 150 million every year. He has the 3 kind of e-business, e-selling,e-procurement,e-workforce. Its starting to make an easy way for customer to reach CEMEX company.

Basically,this is one among lot of example that IT has starting to educate us into automation life. Which every level and industry can have solution for effective and efficient by using IT on the right way.Perhaps we can learn from CEMEX.